Philip Atkinson is the main photographer and owner of Ignite
Images. They shoot all sorts of events and but have developed an
interesting concept for bringing the studio to the people.
Tell us a little about yourself and your photography.
I’m 46 based in London (but from Newcastle) and run a photography
company concentrating on corporate & events. I guess I primarily
shoot people and sports whether this is corporate work or private.
Why did you start taking photos?
I think I’m too old to remember. I’ve had cameras from a very young
age and had an SLR in my mid teens. Like many people I’ve found that
the digital era has been great for photographers and certainly it
would be much harder to run my business if I relied on film.
What inspired you to turn it into a business?
3 redundancies in 3 years meant that I wanted to be in control of
my own destiny.
You do some intersting setups specializing in asian weddings
– tell me more about that?
I don’t shoot any ceremonial aspects of weddings, I only set up my
‘Pop-up’ Studio to take portraits of guests.
I shoot against a large Lastolite Panorama Backdrop (black) which is
4m wide. Images are wirelessly transferred to a viewing station for
guests to review and buy if they wish. If they purchase we print
them there and then on sub-dye printers.
Typically each wedding will have between 400-800 guests and the
service I provide allows guests to have portraits taken at a
fraction of the cost of a ‘bricks & mortar’ studio.
What are some other photographic projects you enjoy working
I love taking photographs of both people and sport but my other
weakness is landscapes, especially in my native North East of
What kind of a camera and lenses do you primarily use and
how do you select your equipment?
Canon 5diii is my main camera and without a doubt my Canon 70-200 is my favourite lens, I just love it! I think I chose Canon simply
because a friend had lots of lenses!
Can you name some tips for those who want to start a
- Have money behind you. There is a massive difference between
selling a few photos here and there and making a good living.
- Make sure your website is good.
- Devote time each week to marketing and networking. You won’t get business sitting on your behind.
- Cultivate allegiancces within the industry. They will be useful.
Thanks Phil for sharing your insight into your photography
business. This is a really interesting concept that you are
To see more of Phil’s photos please check out his company’s